Why You Should Use Customer Group Pricing and How It Would Benefit You
Ever wonder what is “Customer Group Pricing” which is included in most of your SiteGiant packages? Many might ignore it but do utilize it as it is a powerful tool. It is especially useful to those who do not want to limit themselves to only one group of customer. Having a variety of customers […]
3 Essential Rules of Marketing
Being bombarded by tons of marketing tips, tools etc.? Not knowing which is right? Which to follow? Here are 3 essential rules of marketing. 1) “Will my customers get sick of me sending them emails? Free gifts? Thank you messages? Sick of seeing my ads?” The answer is No! Keeping frequent contact is essential. According to […]
8 Reasons Your Online Business Fail
E-commerce is definitely the trend for now and the future. However, if it is not done right, not being thought thoroughly, you might fail. Below are some reasons that might doom your business. Nonetheless, this article is not to scare or demotivate you from venturing into e-commerce. 1) Hidden Charges This is something you should […]
5 Ways to Drive and Maintain Traffic at Your Website
As an online merchant, what do you want most in your business? Traffic! What’s next, conversion! Here are few tips on how to drive and maintain traffic to your business which will in turn translate into conversion. 1) Advertise Make use of Google’s Paid Search as Google is currently the biggest search engine. Bid on […]
6 Tips on Writing a Good Newsletter
Newsletter or also known as e-direct mail (eDM) is a powerful marketing tool. If you do not practise sending out newsletters, you should start sending them now. Here is why: It is cheap It educates your customers and keep them updated It keeps you in front of your customer. If you are out of sight, […]
5 Ways to Make Your First E-commerce Sale
You just started your e-commerce business. Welcome onboard! So, what can you do to make your first e-commerce sale even before Google and other search engines get to know you? Here are some tips: 1) Family and friends Tell everyone you know! Make an announcement! Encourage them to buy from you or share your website […]
8 Tips of a Great Offer
A great offer can succeed with a poor copy. But the best copy cannot sell a poor offer. So how to come up with a great offer? Price This is a make or break factor. Your price have to be high enough to allow sufficient mark-up but not too high that will turn your customers […]
How to start a Malaysia e-commerce business
In a dilemma of starting an online business? Ponder no longer. This is the right time. The e-commerce marketplace in Malaysia has seen enormous growth since recent years. Online business is so-called one of those business models that requires little or no cost to start with. And with the recent news about Alibaba being Lazada’s main stakeholder and […]
The 80/20 Rule
Many businesses spend a lot in advertising and marketing to acquire new customers. Upon acquiring new customers, their marketing job is over. This is a terrible mistake. Acquiring new customers who made their first purchase is just the intermediate stage of marketing. Changing them into your faithful, loyal customers is the end goal. Make […]
10 Reasons Why People Buy
If you have read our previous article on “4 Important Elements of a Successful Marketing Campaign” you will understand how important it is to sell what your customers want. In other words, products that have market demands. Ever wonder what makes people buy or what triggers them? Here are 10 reasons why people buy. 1) Fear This […]
